Introducing The Svaraj - An Independent Idea Lab for Contemporary India
India is in motion. Its politics are reshaping themselves, its business landscape is expanding at historic speed, and its culture is producing new narratives every day. This is a country reinventing itself—ambitious, restless, confident, and complicated. To understand this India, we need new lenses and new platforms.
Today, we launch The Svaraj at thesvaraj.com, an independent Idea Lab for Contemporary India dedicated to delivering rigorous reporting, sharp analysis, and original ideas across politics, business, and culture. Founded in London with a global outlook and an Indian core, The Svaraj is designed to be a living space for thought—a place where researchers, writers, and practitioners decode the forces shaping the world’s most dynamic democracy.
The Svaraj is not a magazine. It is not a journal. It is a thinking engine: a platform that blends reporting with analysis, field insight with big ideas, and cultural interpretation with structural understanding. India’s contemporary landscape cannot be understood in silos—politics separated from culture, economy separated from society. The Svaraj exists precisely to connect these dots.
At its heart lies a simple belief: India deserves a space where its complexity is taken seriously.
A space independent of ideology, free from imported academic frames, and grounded in the lived experience of India’s people. The Svaraj aspires to create that space—one that is as analytical as a think tank, as curious as a newsroom, and as intellectually open as an idea lab.
Our coverage spans what India is arguing about, what it is building, what it is dreaming, and what it is becoming. We examine political signals, economic shifts, business behaviour, social change, cultural production, and the deeper civilizational ideas that shape Indian life. We are interested in patterns, emotions, contradictions, and possibilities—the things that define a nation on the move.
As the sister platform to The Hind, which focuses on foreign affairs and statecraft, The Svaraj enters the Hind ecosystem as its counterpart in contemporary interpretation. Where The Hind explains India’s place in the world, The Svaraj explores India’s place within itself—how people think, what they value, how they make meaning, and how social moods evolve. Together, they form a dual lens for understanding India’s strategic and societal transformations.
The Svaraj will feature long-form essays, field reports, commentary, cultural analyses, business perspectives, visual narratives, and thematic explorations. Contributors will include political observers, policy researchers, cultural critics, entrepreneurs, sociologists, designers, and storytellers. What unites them is a commitment to looking at India without filters—honestly, intelligently, and with depth.
Launching in London is intentional. London sits at the intersection of global finance, diaspora energy, political debate, and cultural exchange. It is a vantage point from which India can be viewed both intimately and globally. The Svaraj is designed to inhabit that middle space—rooted in India, but visible to the world; grounded in field realities, but open to global conversations.
This launch marks the beginning of a larger project. In the months ahead, we will expand into collaborative research pieces, thematic series, on-ground explorations, city dialogues, and creative projects that capture India’s changing identity. The Svaraj is committed to becoming a reference point for anyone who wants to understand India—not as a headline or stereotype, but as a real, complex, human society.
India is rewriting itself.
The Svaraj is here to read the moment—and to write alongside it.
Visit us at thesvaraj.com.
Think with us. Question with us. Explore the new India with us.
